Evaluation Officers Club brief

Finally we have finished the Officers Club commercial. It was presented in class today.

Evaluation

This task was very unusual compared to the things we did before. In addition to the creative process of idea generating we had to write a script, find actors to perform in the commercial, learn basic filming skills, draw storyboard, mix music and voiceovers and finally we had to edit it with a “Premier Pro” video editing program. The video editing was one of the most stressful parts of the whole process as I managed to teach myself how to use this professional program only in two weeks just using video lessons on YouTube. What I have learned about myself from this experience is that I am a persistent person that I can work with deadlines and stay calm under pressure. The project was a great success and received highest reviews from all the tutors and my classmates.

Editing video for Officers club commercial

Today I have spent whole day editing all the videos we made for the commercial and I think I will spend all night as well.

Learning Premier Pro Program

I like very much the idea that we came up with. That is why I think that there are not enough tools in the iMovie to create all the necessary effects. I have decided to learn new professional program for video editing. Its name is Premier Pro and it is one of the main Adobe’s creative suite programs. I have spent more than two weeks browsing web for lessons. Main source for information about Premier pro was YouTube channels and creative blogs. 

Voiceover

L.A. has written a script for our project (Officers Club commercial) and now we need a native speaker for voiceover. Richard from audio production proposed his help. He decided to create a soundtrack for our commercial as well.

Day 3 of filming for Officers Club commercial

This day we spent searching for Parcour guys.  We found them in the center of Newcastle city. It was a great experience and we filmed a lot of useful moments and tricks that would be used in final TV ad.

Second day of filming

Second day of filming. It was decided to engage some dancers from “Dance City” to participate in our commercial.

We went there but unfortunately were rejected by the administrator. It was a great disappointment but then we found those guys on one of the floors of Dance City. They were dancing just in the hall. We placed our camera on tripod  and filmed them. It was a success.

First day of filming

We were filming all day long. It was rather cold and windy outside but Sun was shining all day so we have got nice video cuts. It was decided to film my eyes for the first part of the commercial. Sunny weather and wind have helped to create that dreamy atmosphere. Basically we are satisfied with the todays filming process.